{"id":365,"date":"2026-05-05T23:58:45","date_gmt":"2026-05-05T23:58:45","guid":{"rendered":"http:\/\/kreato.local\/selling-work-without-selling-out\/"},"modified":"2026-05-05T23:58:45","modified_gmt":"2026-05-05T23:58:45","slug":"selling-work-without-selling-out","status":"publish","type":"post","link":"https:\/\/demo.cre8so.com\/kreato\/selling-work-without-selling-out\/","title":{"rendered":"Selling Work Without Selling Out"},"content":{"rendered":"<p>Selling design work used to make me deeply uncomfortable. After three years of independent practice, the calls feel like collaboration kickoffs. Here&#8217;s what changed in how I run discovery \u2014 and the questions that surface a real fit faster than any portfolio review.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Notes from sales calls that turned into long-term clients (and a few that didn&#8217;t).<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-365","post","type-post","status-publish","format-standard","hentry","category-uncategorized","kreato-post","kreato-post-format-standard","no-thumbnail"],"_links":{"self":[{"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/posts\/365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/comments?post=365"}],"version-history":[{"count":0,"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/posts\/365\/revisions"}],"wp:attachment":[{"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/media?parent=365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/categories?post=365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/demo.cre8so.com\/kreato\/wp-json\/wp\/v2\/tags?post=365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}